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Home Science & Technology

India’s Pharma Sector Must Shift from Cost Competitiveness to Innovation, Global Quality: Experts

by Economy India
August 20, 2026
Reading Time: 2 mins read
India pharma sector innovation

India pharma sector innovation

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NEW DELHI:(Economy india): India’s pharmaceutical industry needs to move beyond its traditional strength in cost-effective generic medicines and focus more on innovation, advanced manufacturing, quality and global regulatory standards to unlock its full growth potential, industry experts said.

With India targeting a pharmaceutical market of USD 130 billion by 2030, experts said the sector must increase investments in research and development, digital technologies and advanced manufacturing capabilities.

The discussions were held ahead of the 19th edition of CPHI & PMEC India 2026, scheduled to take place in November across venues in Delhi-NCR.

Experts highlighted that while India remains a major global supplier of generic medicines, future growth will increasingly depend on developing innovative drugs, improving manufacturing technologies and meeting stringent international quality standards.

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Greater adoption of digital technologies and expansion of contract research and development manufacturing could also help Indian pharmaceutical companies strengthen their position in global markets.

The industry is expected to play a larger role in emerging areas such as complex generics, biotechnology, advanced therapies and specialised pharmaceutical manufacturing. Experts said sustained investment in innovation and quality would be crucial for India to compete with leading pharmaceutical markets worldwide.

The shift from a cost-driven model to an innovation- and quality-focused ecosystem could therefore become a key factor in achieving India’s ambitious pharmaceutical growth targets by 2030.

(Economy india)

Source: Economy India
Tags: CPHI PMEC IndiaDrug ManufacturingGlobal QualityHealthcareIndia PharmaIndian EconomyPharma InnovationPharma SectorPharmaceutical IndustryR&D
Economy India

Economy India

Economy India is one of the largest media on the Indian economy. It provides updates on economy, business and corporates and allied affairs of the Indian economy. It features news, views, interviews, articles on various subject matters related to the economy and business world.

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