NEW DELHI (ECONOMY INDIA): Honda Cars India Ltd. (HCIL), a leading manufacturer of premium cars in India, today marked the beginning of the festive season with the launch of its multi-media campaign for ‘The Great Honda Fest.’
Celebrating India’s Festive Spirit
This campaign is a dazzling tribute to the diverse and vibrant festivals celebrated across India, illuminating the nation’s rich cultural landscape.
Embracing Traditions and Joy with Honda Cars
From the spiritual serenity of Onam to the exuberant Ganesh Chaturthi, Durga Puja, Dussehra, and the radiant lights of Diwali, Honda’s campaign captures the essence of these celebrations, spreading festive cheer. The brand film showcases how Honda vehicles effortlessly integrate into these joyful moments, embracing the traditions, rituals, and happiness of each festivity.
YouTube Link
Honda’s Festive Message
Commenting on the campaign, Kunal Behl, Vice President, Marketing & Sales, Honda Cars India Ltd. said, “Festivals bring joy and unity, and with the ‘Great Honda Fest’ campaign, we aim to celebrate this spirit. At Honda, we drive not just cars, but happiness and togetherness within communities.”
Special Festive Offer on Honda Amaze
To add to the festive cheer, HCIL has introduced a special price for the ‘S’ variant of the Honda Amaze, available in both MT and CVT. This offer is designed to enhance affordability in markets where demand for these variants is growing. The aim is to meet customers’ evolving needs while delivering Honda’s renowned reliability and driving experience.
Exclusive Benefits for Customers
As part of ‘The Great Honda Fest,’ the company is offering attractive benefits on the purchase of its premium range of cars. Customers can enjoy a 3-Year Free Maintenance package along with other benefits such as cash discounts, loyalty rewards, exchange bonuses, and corporate offers on select models.
Promotional Schemes on Select Models
The promotional offer is available on models like the Honda Amaze, Honda City, Honda City e, and Honda Elevate. This limited-period offer is valid at all authorized Honda dealerships across the country and applies to specific model variants.
Note: The 3-Year Free Maintenance Package covers prescribed periodic maintenance up to 30,000 kilometers or 3 years, whichever comes first. General repairs, accident-related jobs, and normal wear and tear parts are excluded from this package.
The Honda Cars India Ltd.
Honda Cars India Ltd. (HCIL) is a leading manufacturer of premium cars in India, established in December 1995, with a commitment to delivering Honda’s passenger car models and technologies to Indian customers. HCIL’s corporate office is in Greater Noida, Uttar Pradesh, and its state-of-the-art manufacturing facility is located at Tapukara, Alwar, Rajasthan.
Honda’s Commitment to Excellence
Honda’s models are strongly associated with advanced design, cutting-edge technology, and established qualities such as durability, reliability, safety, and fuel efficiency. The company boasts a robust sales and distribution network across India.
Honda Auto Terrace: Pre-Owned Car Solutions
In addition to new car sales, Honda offers a one-stop solution for buying and selling pre-owned cars through its Honda Auto Terrace business function. Honda Certified Pre-owned cars come with the assurance of quality, offering peace of mind to pre-owned car buyers across the country.
(Economy India)